Medical Affairs

The Medical Affairs practice helps clients improve the effectiveness of their medical affairs organizations while also providing expert support at the product level. Getting critical scientific information to the right people is key for medical affairs professionals. This requires excellence in planning and operations at the organizational and product levels. At MakroCare, our Medical Affairs practice helps clients develop the organizational capabilities, processes, and tools they need to best fulfill their missions. We also provide expert strategic and tactical assistance at the product level.

Whether you are building or reorganizing a medical affairs function, developing new and improved methods, providing medical affairs support for in-line products, or preparing for a new product launch, MakroCare can help. Our expertise in medical affairs, coupled with our experience in clinical development and commercialization can be very valuable, particularly in complex specialty markets.

The following outlines our Medical Affairs practice’s service offerings:

Organizational Strategy

• Medical Affairs Capability Development
  • Stakeholder relationships and interaction
  • Sales
  • Development
  • Marketing
  • Key opinion leaders
  • Advocacy groups
• Medical science liaison (MSL) group size and structure

Product Support

• Medical Affairs Plan Design
  • Advocacy plan
  • Investigator Initiated study (IIS) plan
  • KOL planning
  • Medical information plan
  • Phase IV plan
  • Publication plan
  • MSL plan
• Medical affairs plan implementation support